Overview
What you will study
Upon completion of the Digital Marketing course offered by Brock University , learners will be able to use the fundamentals of digital marketing and apply them to successfully designing and managing websites for small and mid-sized business. Build and deploy a digital marketing strategy that will help that business grow with hands on knowledge of using Google Analytics, Social Media Marketing strategy, and Shopify. Learners will also obtain Brock Digital Media Marketing Certificate of Completion and a Shopify Digital Marketing Badge after successful completion of the entire micro-credential.
Programme Structure
The program focuses on:
- Understand digital marketing
- Succeed in designing and managing your company’s website
- Gain knowledge of customer journey & content marketing
- Learn Search Engine Marketing skills
- Get to know key Search Engine Optimization skills
- Keep growing and practicing your Social Media Marketing skills
- Acquire skills in web analytics and Google Analytics
- Learn new trends (e.g., AR, VR, and Metaverse) in Digital Marketing.
Key information
Duration
- Part-time
- 2 months
Start dates & application deadlines
- StartingApply anytime.
Language
Delivered
Disciplines
Digital Marketing View 25 other Short Courses in Digital Marketing in CanadaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Business owners
- Those wanting careers as: Social Media Specialist; Marketing Specialist; Digital Media Specialist
- Those needing to upgrade their Digital Marketing skills
- Recent graduates
Technological requirements
- Microsoft Office Skills including Microsoft Teams
- Laptop: Windows 10 or higher or equivalent operating system with recommended 8 GB of RAM and at least 16 GB of free hard disk space and Wi-Fi capabilities.
- Access to reliable high-speed broadband internet access (Cable, DSL, LTE) with a minimum bandwidth of 15 Mbps is recommended.
- Laptop must include integrated webcam and microphone.
Tuition Fee
-
International
1995 CAD/fullTuition FeeBased on the tuition of 1995 CAD for the full programme during 2 months. -
National
1995 CAD/fullTuition FeeBased on the tuition of 1995 CAD for the full programme during 2 months.