Product Management The University of Sydney

Overview

This course will focus on the foundations of product management providing a balance of theory and hands on activity to help you understand the mindset, frameworks, and tools to help you understand the practice of product management and to apply these skills to either get started in product management or apply in your day-to-day work.

What you will learn

By the end of this Product Management course offered by University of Sydney, you should be able to:

• discuss the operating context and role of product management:

• recognise the importance of context and stage of your product in the product lifecycle in choosing the best approach to the practice of product management

• be aware of the various roles associated with the practice of product management

• identify what distinguishes successful from failed products

• progress your idea from a hunch to launching a solution with confidence:

• adopt a learning mindset to help define your product strategy and the steps to execute on your product strategy

• identify the different ways of defining a product strategy based on your operating context

• identify the core problem underlying your product and achieving problem/solution fit

• describe customer research methods and approaches to understanding your customer’s job-to-be done, and whether your idea is desirable

• determine whether your product idea is viable

• define your solution while minimising cost, effort and risk

• identify what it takes to develop a successful Minimum Viable Product and Go-to-market strategy

• identify ways to analyse key metrics and assess the performance of your product

• list the core capabilities required to be a successful product manager:

• be aware of the various ways of working to enable a learning mindset and to create the greatest value with least effort

• identify some of the core technology underlying most products

• recognise some of the key steps you might take in creating a compelling product management resume and preparing for your product management interview.