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Certificate Blended

Key Account Management Best Practice Cranfield University

Highlights
Tuition fee
4750 GBP / full
4750 GBP / full
Unknown
Tuition fee
4750 GBP / full
4750 GBP / full
Unknown
Duration
3 days
Duration
3 days
Apply date
Anytime
Anytime
Unknown
Apply date
Anytime
Anytime
Unknown
Start date
Unknown
Start date
Unknown
Campus location
Cranfield, United Kingdom
Campus location
Cranfield, United Kingdom
Taught in
English
Taught in
English

About

Cranfield's proven process for managing key accounts profitably. We have taken the lead in Europe for key account management research. Cranfield University offers the Key Account Management Best Practice programme. 

Overview

Key facts

For the past twenty years, Cranfield has pioneered the development of the discipline in Key Account Management (KAM). We are confident that no other programme provider in Europe knows more to help you leverage key account relationships for longer term profits.Our KAM Best Practice programme is based on processes and tools developed by many world leading businesses with supply chain at the heart of their delivery model and who are members of Cranfield’s KAM Best Practice Research Club.Before these processes and tools are accepted into our programme curriculum we test and fine tune them, a process that can take years. The results are worthwhile. You will gain powerful insights that, once applied, will improve your key account profitability.

Cranfield University's Key Account Management Best Practice programme will teach you more about this topic. 

Programme Structure

Courses include:

  • Develop and apply a strategic key account plan for a specific customer.
  • Benefit from peer group input, challenges and support.
  • Gain a rare opportunity to network and exchange best practice with industry peers and subject experts.
  • Be exposed to the latest thinking in key account management.

Key information

Duration

  • Full-time
    • 3 days

Start dates & application deadlines

Language

English

Delivered

Blended

Campus Location

  • Cranfield, United Kingdom

What students do after studying

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Experienced Sales and Key Account Executives who wish to broaden and update their skills and knowledge in order to manage key relationships appropriately and profitably.

  • Senior Sales Directors and Managers.
  • Key Account Directors and Managers.
  • Business Development Directors and Managers.
  • Commercial Directors and Managers.
  • All those responsible for supporting key accounts.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
  • International

    Non-residents
    4750 GBP / full
    4750 GBP / full
  • Domestic

    Citizens or residents
    4750 GBP / full
    4750 GBP / full

Living costs

Cranfield

United Kingdom
700 - 1300 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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