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Overview
Key facts
For the past twenty years, Cranfield has pioneered the development of the discipline in Key Account Management (KAM). We are confident that no other programme provider in Europe knows more to help you leverage key account relationships for longer term profits.Our KAM Best Practice programme is based on processes and tools developed by many world leading businesses with supply chain at the heart of their delivery model and who are members of Cranfield’s KAM Best Practice Research Club.Before these processes and tools are accepted into our programme curriculum we test and fine tune them, a process that can take years. The results are worthwhile. You will gain powerful insights that, once applied, will improve your key account profitability.
Cranfield University's Key Account Management Best Practice programme will teach you more about this topic.
Programme Structure
Courses include:
- Develop and apply a strategic key account plan for a specific customer.
- Benefit from peer group input, challenges and support.
- Gain a rare opportunity to network and exchange best practice with industry peers and subject experts.
- Be exposed to the latest thinking in key account management.
Key information
Duration
- Full-time
- 3 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Blended
Disciplines
Management Studies View 228 other Short Courses in Management Studies in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Cranfield University and/or in United Kingdom, please visit Student Insurance Portal.
Other requirements
General requirements
Experienced Sales and Key Account Executives who wish to broaden and update their skills and knowledge in order to manage key relationships appropriately and profitably.
- Senior Sales Directors and Managers.
- Key Account Directors and Managers.
- Business Development Directors and Managers.
- Commercial Directors and Managers.
- All those responsible for supporting key accounts.
Tuition Fee
To always see correct tuition fees
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International
4750 GBP/fullTuition FeeBased on the tuition of 4750 GBP for the full programme during 3 days. -
National
4750 GBP/fullTuition FeeBased on the tuition of 4750 GBP for the full programme during 3 days.
Living costs for Cranfield
700 - 1300 GBP /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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