Overview
This Protecting Business Innovation Specialization is offered by Coursera in partnership with The Hong Kong University of Science and Technology. This specialization covers business law and strategy, along with other essential skills and concepts, and what they mean for protecting the innovations of a business.
It starts with protecting business innovations via trademark, developed at the Hong Kong University of Science and Technology, and led by top-ranked HKUST faculty. It then introduces components of patent law and copyright law, which provides you with the tools of what is needed to submit a formal patent application and how to avoid copyright infringement.
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from The Hong Kong University of Science and Technology
Skills you'll gain
- Strategy and Operations
- Strategy
- Critical Thinking
- Design and Product
- Innovation
- Marketing
- Brand Management
- Entrepreneurship
- Leadership and Management
- Sales
- Research and Design
Programme Structure
Courses included:
- Protecting Business Innovations via Trademark
- Protecting Business Innovations via Strategy
- Protecting Business Innovations via Patent
- Protecting Business Innovations via Copyright
Key information
Duration
- Part-time
- 1 months
- 10 hrs/week
Start dates & application deadlines
Language
Delivered
Campus Location
- Mountain View, United States
Disciplines
Business Administration Innovation Management View 48 other Short Courses in Innovation Management in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No prior experience required
Tuition Fees
-
International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
Additional Details
- Coursera Plus: Subscribe to build job-ready skills from world-class institutions.
- $59/month, cancel anytime or $399/year with 14-day money-back guarantee
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.