Overview
Unlocking Strategic Competitive Advantage at The University of Manchester helps you overcome competitive forces and fully meet your customer objectives with superior segmentation, targeting and positioning. You will also learn to identify which angles to take to neutralise your competitor's advantages.
Key facts:
During this course, you will work through a funnel of learning objectives that result in a fresh mindset for strategic thinking and an essentials-toolkit for market-focused strategic planning. Not only will you be able to contribute valuable insights to strategic, senior-level conversations about the direction of your business, but undertake strategic planning by yourself, or lead a team to do so.
Programme Structure
Topics include:
- Learn how to establish your strategic context and:
- Identify the shareholder-value-driving growth areas of your business; and
- Uncover your truly valuable markets and correct strategic objectives
Key information
Duration
- Full-time
- 4 days
Start dates & application deadlines
Language
Delivered
Campus Location
- Manchester, United Kingdom
Disciplines
Business Administration View 131 other Short Courses in Business Administration in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
This course is designed for professionals who have, or are moving into, a role that has strategy planning responsibilities within their organisation. Whether you come from a private, public or not-for-profit organisation, this short, intensive course will help you tackle your competitors and develop compelling value propositions for target customers.
Tuition Fees
-
International Applies to you
Applies to youNon-residents3990 GBP / full≈ 3990 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents3990 GBP / full≈ 3990 GBP / full
Living costs
Manchester
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.