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Overview
You will investigate how data and analytics are used to measure success and improve brand performance whether it be large multinational or personal brands.
You will be inspired to take risks and experiment with new mediums and concepts while developing a proposal that enriches and enhances user experience across a variety of digital platforms.
You will design and develop a range of prototype digital communication solutions, integrating them with the aim of simulating a new user experience.
What you’ll study
The Digital Marketing and Communication for the Creative Industries course at Nottingham Trent University will begin with an individual research task in which you will select a brand (from our brief) and investigate their current multiplatform digital offering, analysing the content and usage data.
You will then undertake a group project, delivering a presentation outlining a digital marketing and communication strategy for a given brand, including developing and showcasing new prototype designs.
Programme Structure
The course will include:- Ecommerce, UX and CX
- Digital marketing strategy
- Wireframing and design for digital platforms
- Data analytics
- Social media and influencer marketing
Key information
Duration
- Part-time
- 14 days
Start dates & application deadlines
- StartingApply anytime.
Language
English
Delivered
On Campus
Campus Location
- Nottingham, United Kingdom
Disciplines
Digital Marketing View 45 other Short Courses in Digital Marketing in United KingdomWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Level: Beginner
- Entry requirement: Anyone who is interested in this area of study.
- You must be over the age of 18 to attend this course.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents1220 GBP / full≈ 1220 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents1220 GBP / full≈ 1220 GBP / full
Living costs
Nottingham
United Kingdom
583 - 978 GBP / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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