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Overview
In this two-week Digital Marketing course offered at IE University, you’ll explore how brands connect with audiences in the digital age — blending strategy, creativity, and technology to design impactful campaigns. From data-driven insights to storytelling and AI tools, you’ll learn to craft ideas that stand out and deliver results.
Focus Area
University students and young professionals from any academic background who are interested in creativity, communication, and the role of digital platforms in shaping brand experiences.
Programme Structure
Courses include:
- The Digital Marketing Mindset
- Market Immersion: Insight Safari
- Content Playground
- Social Universe
- Crafting the Brand Strategy
Key information
Duration
- Full-time
- 14 days
Start dates & application deadlines
- Starting
- Apply before
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- Starting
- Apply before
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Language
English
Credits
3 ECTS
Delivered
On Campus
Campus Location
- Madrid, Spain
Disciplines
Digital MarketingWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- The program is open to students and recent graduates between 18 and 24 years old. Applicants should submit an online application that inlcludes their academic transcripts, CV and a video assesment.
- The program is taught entirely in English, so a good command of English is required. Spanish language skills are not necessary to participate.
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at IE University and/or in Spain, please visit Student Insurance Portal.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents3500 EUR / full≈ 3500 EUR / full -
EU/EEA Applies to you
Applies to youEU/EEA Nationals3500 EUR / full≈ 3500 EUR / full
Additional Details
- 5,900€ Bundle Price (2 weeks + 2 weeks)
Living costs
Madrid
Spain
745 - 1260 EUR / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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