Studyportals
Short Course Online

Luxury Brand Management

London College of Fashion

1 months
Duration
360 GBP/full
360 GBP/full
Unknown
Tuition fee
Anytime
Unknown
Apply date
Unknown
Start date

About

In the Luxury Brand Management online short course from London College of Fashion, you will develop an understanding of luxury brand management, covering a range of topics like brand identity and customer loyalty. You will develop practical skills useful in any role in the luxury industry.

Overview

How do luxury fashion brands stand out from the crowd and successfully communicate what they stand for? Learn the basics of luxury brand management and how it works in the fashion industry. This introductory online course will equip you with the fundamental knowledge and understanding you will need if you aspire to work within the luxury industry.

Who is Luxury Brand Management (Online Short Course) from London College of Fashion for?

This course is ideal for anyone who is working or wants to work in luxury fashion management, and wants to develop their practical understanding of the luxury brand world.

Course Outcomes

  • Developed an insight and understanding of the luxury brand world
  • Learnt to identify luxury target customers and their needs
  • Developed an understanding of how to build target customer profiles
  • Gained a good understanding of brand positioning and its impact on luxury brands
  • Learnt various methods to communicate luxury brand values
  • Received insider tips on how the luxury industry is changing

Programme Structure

Courses include:

  • How to plan a detailed PR strategy, including basic training on writing press releases, biographies, and putting together look books and launch events.
  • Maximising brand identity through the use of logos, styling mood shots, graphics, visual campaigns and marketing strategies..
  • Brand directors from emerging London based companies will give presentations.
  • Marketing and PR account managers of major high street and designer brands will present case studies from their first hand experience of the industry.

Key information

Duration

  • Part-time
    • 1 months

Start dates & application deadlines

More details

There is no strict deadline, but we take enrolments until each course is full, so we recommend booking early to avoid disappointment.

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

To take part in the Online sessions you will need:

  • An up-to-date web browser (we recommend Firefox or Chrome)
  • The latest version of Java installed on your device
  • Microphone and headphones (a headset with a microphone function is recommended)
  • Webcam
  • Strong Internet connection via WiFi or ethernet; 2G, 3G or 4G will not be sufficient
Course Specific Materials
  • Paper and pen to take notes during live sessions

Tuition Fee

To alway see correct tuition fees
  • International

    360 GBP/full
    Tuition Fee
    Based on the tuition of 360 GBP for the full programme during 1 months.
  • National

    360 GBP/full
    Tuition Fee
    Based on the tuition of 360 GBP for the full programme during 1 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

Our partners

Luxury Brand Management
-
London College of Fashion

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