4.2 Read 54 reviews
Overview
You’ll gain practical insights from in-depth examination of the experiences of other leading companies and why certain strategies fail and others succeed.
As you work with fellow, likeminded participants, you’ll explore how best to apply those insights to build a solid foundation for your own profitability and growth.
Key facts
- You’ll sharpen your analytic skills, learn how to capitalize on growth opportunities and avoid strategic mistakes.
- You’ll leave with a clear articulation of your organization’s competitive advantages and a powerful, long-term action plan for making the most of your competitive strengths.
During the Competitive Strategy - Creating and sustaining competitive advantage program at the Northwestern University you will:
- Develop and sharpen your analytic strategy skills
- Examine theories and frameworks for identifying and exploiting profitable opportunities
- Learn how to avoid strategic mistakes
- Gain valuable insight from the strategic successes and failures of respected firms and the issues they face looking forward
Programme Structure
Competitive Strategy
- Learn analytical frameworks for strategy formulation
- Understand the economics of value creation and capture
External Environment Analysis
- Explore the market forces underlying industry profitability and firm performance
- Learn modern game-theory approaches for competing effectively with a small number of rivals
- Understand industry evolution and optimal responses to growth opportunities and shakeouts
- Identify winner-takes-all markets – a different battle
Internal Profitability Analysis
- Articulate and evaluate competitive advantage
- Assess the long-term sustainability of competitive advantage
- Develop resources and effective capabilities for strategic investments
- Capitalize on growth opportunities through strategic positioning and fit
Key information
Duration
- Full-time
- 5 days
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
Language
English
Delivered
On Campus
Campus Location
- Evanston, United States
Disciplines
Management Studies View 173 other Short Courses in Management Studies in United StatesWhat students do after studying
Join for free or log in to access our complete career info list.
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Who Should Attend:
- Mid-level to senior executives responsible for strategic planning, general management and acquisitions
- Managers of marketing, operations and other functional areas who aspire to take on strategy-focused responsibilities
- Cross-functional teams engaging in their strategic planning process
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents9950 USD / full≈ 9950 USD / full - Out-of-State9950 USD / full≈ 9950 USD / full
-
Domestic
Applies to youIn-State9950 USD / full≈ 9950 USD / full
Living costs
Evanston
United States
1100 - 1500 USD / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Improve page content