Overview
At the end of the Social Media and Online Marketing course from International Business School, The Hague Netherlands participants will have acquired knowledge about marketing strategy and use of online platforms.
Teaching methods
The course will be a mixture of lectures, case studies and practical exercises.
Certification
Participants will receive a certificate of participation.
Programme Structure
Topics addressed are:- Understand social media and SMM
- Fundamentals
- Create a social media strategy
- Identifying a target audience
- Understand social media advertising
- Successful and unsuccessful SMM campaigns
- Creating profiles and running campaigns on SM
- Platforms: Facebook, LinkedIn and Twitter
- SMM goals and metrics
- Fundamentals of Search Engine Optimization
- (SEO)
- Measure and analyse site traffic using Google
- Analytics
Key information
Duration
- Full-time
- 14 days
Start dates & application deadlines
We did our best, but couldn't find the next application deadline and start date information online.
More details
- Contact the university for information about the start dates.
Language
English
Delivered
On Campus
Disciplines
Marketing Media Studies & Mass Media Digital Marketing View 5 other Short Courses in Marketing in NetherlandsWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at International Business School, The Hague Netherlands and/or in Netherlands, please visit Student Insurance Portal.
Other requirements
General requirements
- A copy of your passport
- A registration fee of €100 (non-refundable);
- A filled application form
- A copy of your highest qualification.
Tuition Fee
To always see correct tuition fees
-
International
100 EUR/fullTuition FeeBased on the tuition of 100 EUR for the full programme during 14 days. -
National
100 EUR/fullTuition FeeBased on the tuition of 100 EUR for the full programme during 14 days.
A registration fee of €100 (non-refundable)
Living costs for Den Haag
780 - 1170 EUR /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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