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Strategic Business Management, Short Course

  • Anytime
    Application Deadline
  • 2 days
    Duration

About

This Strategic Business Management program from Harvard University introduces you to the basic concepts and tools of strategic business management. We cover the overall framework within which managers make decisions. Next, you explore the notion of strategy and how it relates to competitive advantage.

You discover different strategic tools to evaluate environmental threats and opportunities, including the industry competitive forces analysis. You learn how to identify company strengths and weaknesses and how to develop competencies. Finally, you study the strategic positioning of a company in its industry and the necessary factors responsible for strategy execution.

Program Benefits

  • Develop the skills to perform external and internal analyses for companies and to evaluate the dynamics of competition
  • Build strategies using appropriate frameworks and tools
  • Understand the basics of strategy implementation and control

Who Should Enroll

Business owners or employers from any industry who are interested in developing the skills needed to analyze and create strategy. There are no prerequisites, but a basic understanding of management and accounting principles is desired.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 2 days
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Topics covered

  • Strategic management
  • Competitive advantage
  • External analysis
  • Internal analysis
  • Competitive positioning and business strategy
  • Strategy implementation

Audience

Business owners or employers from any industry who are interested in developing the skills needed to analyze and create strategy. There are no prerequisites, but a basic understanding of management and accounting principles is desired.

Lecturers

Sharon Mertz, who teaches the November 2015, and May and October 2016 programs, is an instructor at Harvard Extension School and Southern New Hampshire University, where she teaches strategic management and technology within multinational corporate environments. 

English Language Requirements

This programme may require students to demonstrate proficiency in English.

Academic Requirements

  • Proficiency in written and spoken English is required for participation in all Professional Development programs.
  • Participants are expected to have a bachelor’s degree or the equivalent work experience.

Tuition Fee

  • International

    2850 USD/full
    Tuition Fee
    Based on the original amount of 2850 USD for the full programme and a duration of 2 days.
  • National

    2850 USD/full
    Tuition Fee
    Based on the original amount of 2850 USD for the full programme and a duration of 2 days.
  • In-State

    2850 USD/full
    Tuition Fee
    Based on the original amount of 2850 USD for the full programme and a duration of 2 days.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Cambridge

  • 1814 - 3760 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.