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Overview
In this Business Strategy offered by Coursera in partnership with University of Illinois at Urbana Champaign you will learn how organizations create, capture, and maintain value. In doing so, you’ll develop an understanding of how and why this process is fundamental for sustainable competitive advantage.
You will be able to better understand value creation, and capture and learn the tools to analyze both competition and cooperation from a variety of perspectives, including the industry-level (e.g., five forces analysis) and the firm-level (e.g., business models and strategic positioning).
Key facts
- Understand how managers coordinate different functional areas, resources, and systems inside a company and align them with the external environment to enhance overall performance
- Recognize strategic management tools and frameworks and apply them to real business contexts
- Process diverse business and industry information to diagnose strategic issues, evaluate strategic alternatives, and formulate a coherent and actionable strategic plan
Skills you'll gain
- Entrepreneurship
- Leadership and Management
- Marketing
- Sales
- Strategy
- Strategy and Operations
Programme Structure
Courses include:
- Leading Strategically
- External Analysis
- Internal Analysis and Competitive Advantage
- Strategic Positioning and Strategic Renewal
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Campus Location
- Mountain View, United States
Disciplines
Business Administration Strategic Management View 187 other Short Courses in Business Administration in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Intermediate level
- Some related experience required
- To obtain additional information about the programme, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
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International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
Additional Details
- Coursera Plus: Subscribe to build job-ready skills from world-class institutions.
- $59/month, cancel anytime or $399/year with 14-day money-back guarantee
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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