Overview
In this Advanced Business Strategy offered by Coursera in partnership with University of Virginia, is part of the Business Strategy Specialization, you'll learn the tools to analyze strategy across time (competitive dynamics), industries (corporate strategy), geographies (international strategy), and institutions (non-market strategy).
We'll introduce the tools you need to complete a comprehensive evaluation and understand the strategy dynamics of an industry: Competitive Lifecycle, Internationalization and Stakeholder Analyses, and Diversification Matrices.
What Will You Learn
- The dynamics of competition, the competitive life cycle, and strategies to survive and thrive through industry disruption
- Internationalization strategies, how, where, and when to enter foreign markets, and foreign direct investment
- How businesses compete across industries, the value of being in different markets, and the right degree of diversification
- Stakeholder management and how engaging with non-capital stakeholders can create value
Skills you'll gain
- Entrepreneurship
- Leadership and Management
- Marketing
- Sales
- Strategy
- Strategy and Operations
- Finance
- Investment Management
Programme Structure
Courses include:
- Dynamic Strategy
- International Strategy
- Diversification Strategy
- Stakeholder Strategy
Key information
Duration
- Part-time
- 7 days
- 10 hrs/week
Start dates & application deadlines
Language
Delivered
Campus Location
- Mountain View, United States
Disciplines
Business Administration Strategic Management View 180 other Short Courses in Business Administration in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Beginner Level
- Some familiarity with business is helpful, but not required.
Tuition Fees
-
International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
-
Domestic
Applies to youIn-StateFree
Additional Details
- This short course is included with Coursera Plus subscription
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.