Business Strategy in Practice (Project-centered Course) Coursera

Overview

A Capstone Project is an assignment designed specifically to apply and showcase the skills you learned in the Specialization. 

To this end, the Business Strategy in Practice (Project-centered Course) offered by Coursera in partnership with University of Virginia, a comprehensive Strategic Analysis, provides an opportunity for you to synthesize concepts and knowledge from the four prerequisite courses in the specialization.

Key facts

• You may continue with the organization you selected for previous assignments or select a new organization for this project. 

• You will analyze the current state of the organization, strategic issues facing the organization, strategic paths the organization might pursue, make a recommendation of the best path for the organization to pursue, and write an Executive Summary. 

• Your finished project will serve as an artifact showcasing your ability to conduct research on/within an organization, select and apply the most appropriate analytical tools, build a well-supported case for a specific position, and effectively communicate key points with executive leadership.

What you will learn

• Employ your toolkit to develop your comprehensive Strategic Analysis

• Build a well-supported case recommending a specific strategic path

• Effectively and efficiently communicate key points with executive leadership

• Identify strategic paths the organization might pursue