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Overview
Seth Godin's Value Creation Master Class from Udemy is a master class for leaders, marketers, managers and freelancers. It includes a 35-page workbook and a series of direct, useful conversations that are guaranteed to change the way you approach your work.
What we’re seeking here isn’t a fancy elevator pitch or a carefully compressed mission statement. Instead, the challenge is to describe (without regard in any way for how you benefit, or for how your organization profits), precisely what’s in it for the user, the customer, the people you seek to serve.
Seth Godin is one of the most popular bloggers in the world, the guy American Way Magazine called, “America’s Greatest Marketer.” He’s written 18 bestselling books, started successful companies, but mostly, he’s a teacher.
Students at Seth Godin's Value Creation Master Class from Udemy will:
- Use guiding questions to design and build projects that create significant value for the people they seek to serve
- Discover useful shortcuts by avoiding false starts and expensive pitfalls as they grow
Programme Structure
Courses include:
- Where are you creating value?
- How are you leveraging technological tools?
- What will happen when the competition arrives?
- How do you tell your story? Do you need a salesforce?
- How are people going to find out about you?
- Are you a freelancer or an entrepreneur?
- What will your customer tell the boss?
- Is there a network effect?
Audience
- This is a Master Class, designed for people who are ready to leap.
- The course is not designed to be something you merely watch and walk away from. It includes a workbook that you should print out and complete in order to get the most out of the course.
- There is no requirement for any technical skill, nor do you need a degree in marketing.
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Disciplines
Project Management Design Marketing View 123 other Short Courses in Project Management in United StatesAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- It's not expected that you've read Seth's books or blogs, but you will need to commit to actually completing the workbook and writing down some hard truths (and then doing it again, if necessary).
- After you finish the course, please pay it forward by teaching this material to someone else…
Tuition Fee
To always see correct tuition fees
-
International
75 USD/fullTuition FeeBased on the tuition of 75 USD for the full programme during 1 days. -
National
75 USD/fullTuition FeeBased on the tuition of 75 USD for the full programme during 1 days.
Funding
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