
Overview
Thriving in the Information Age compels organizations to deploy information as an actual business asset, not as an IT asset or merely as a business byproduct. This demands creativity in conceiving and implementing new ways to generate economic benefits from the wide array of information assets available to an organization. Unfortunately, information too frequently is underappreciated and therefore underutilized.
Starting with dissecting whether the information is or isn’t an asset or even property, students will begin to appreciate the challenges and opportunities with treating it as one.
Then the Infonomics I - Business Information Economics and Data Monetization offered by Coursera in partnership with University of Illinois examines how information behaves in the context of various familiar micro-economic concepts, and what can be gleaned from this to improve the way information is managed and leveraged.
This leads to exploring the various ways information can generate economic benefits—or be monetized, including how various styles of business analytics can increase information’s potential and realized value for organizations.
What you'll learn
- Appreciate the unique economic, accounting, and legal characteristics of information.
- Understand and apply methods for conceiving and generating broad-based and transformative business benefits from available information assets.
- Identify and adapt traditional asset management principles and practices toward the improved management of information assets.
- Measure information’s various value characteristics to help justify or prove information-related expenditures.
Skills you'll gain
- Business Analysis
- Data Management
- Big Data
- Data Analysis
- Leadership and Management
- Accounting
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Course Orientation
- What is Information?
- The Economics of Information
- Methods for Monetizing Information
- Applied Analytics
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 1 days
Start dates & application deadlines
Language
Delivered
Campus Location
- Mountain View, United States
Disciplines
Economics Business Information Systems Data Science & Big Data View 27 other Short Courses in Business Information Systems in United StatesExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No prior experience required
Make sure you meet all requirements
Visit programme websiteTuition Fee
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 days. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 days.
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Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You’ll be prompted to complete an application and will be notified if you are approved.