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Overview
The ability to think strategically in today’s global, high-tech business environment is critical to ensuring your organisation survives – and grows – into the future. By breaking down business strategy and value creation to its essential elements, you’ll develop your strategic thinking skills.
And through structured learning activities including video lectures, quizzes, discussion prompts and written assessments you’ll discover how to improve your organisation’s competitiveness.
By learning how to continuously plan, monitor, analyse and assess all that is necessary for an organisation to meet its goals and objectives, you will be better prepared to take your organisation forward in a viable strategic direction.
What you will learn
By taking the Strategic management - Be competitive course offered by Coursera in partnership with Macquarie University, you will:
- Identifying the forces that shape competition for economic exchanges
- Analysing the sources of value in company offerings and how do segment markets in order to create value
- Developing strategic options that are suitable, feasible, and acceptable
Skills you'll gain
- Leadership and Management
- Strategy
- Strategy and Operations
- Business Analysis
- Critical Thinking
- Organizational Development
Programme Structure
Courses include:
- The importance of value for competitive strategy
- Know your Customers and Competitors
- Know your industry
- Know your competitive options
- Know your organisation
- Develop and evaluate your strategic options
Key information
Duration
- Part-time
- 21 days
- 7 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
Strategic Management View 99 other Short Courses in Strategic Management in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner Level
- No prior experience required
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
Additional Details
- Coursera Plus: Subscribe to build job-ready skills from world-class institutions.
- $399/year with 14-day money-back guarantee
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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