Horticultural Marketing, Certificate | Part time online | Warnborough College | United Kingdom
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Certificate Online

Horticultural Marketing

4 days
Duration
395 GBP/full
395 GBP/full
Unknown
Tuition fee
Unknown
Unknown
Apply date
Unknown
Unknown
Start date

About

Marketing is very important – no matter what industry your company or business is in. This online Horticultural Marketing course from Warnborough College will show you how to appropriately market and advertise your Horticulture business. 

Overview

In this Horticultural Marketing course from Warnborough College you will learn how to effectively plan and execute marketing campaigns for produce or garden products.

A good understanding of how to market horticulture effectively will put your company or products ahead of the rest – Horticulture is fierce industry and competition.

Course aims

  • Explain the concept of supply and demand, in a specified horticultural context.
  • Explain specified economic theories in relation to two different horticultural commodities.
  • Define terms relevant to horticultural marketing.
  • Distinguish between marketing and selling in a horticultural enterprise.
  • Compare different packaging strategies for various horticultural products.
  • Analyse the labeling of different horticultural products, to determine possible improvements.
  • Analyse options for transportation to market of different horticultural products.
  • Analyse storage options during marketing, for different horticultural products.
  • Determine criteria which are critical to the marketing success of different horticultural products.
  • Prepare a marketing plan for a horticultural enterprise, that summarises: handling, storage, packaging, transportation, promotion, selling.
  • Describe specific examples of three different marketing strategies, used in the horticultural industry.
  • Analyse the marketing of a specific, successful product or service, in the horticultural industry.
  • Determine target markets for different selected horticultural products.
  • Compare the marketing of a specified horticultural product using different marketing methods.
  • Evaluate the success of marketing methods being used by different specified horticultural enterprises, to market their products or services.

Programme Structure

Lessons:

  • Horticultural Marketing Processes
  • Horticultural Marketing Methods
  • Customer Service
  • Horticultural Marketing Research
  • Developing An Advertising Program
  • Developing An Horticultural Marketing Strategy

Key information

Duration

  • Part-time
    • 4 days

Start dates & application deadlines

We did our best, but couldn't find the next application deadline and start date information online.
More details
  • You can start the course whenever is convenient for you.

Language

English

Delivered

Online
  • Self-paced

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Tuition Fee

To always see correct tuition fees
  • International

    395 GBP/full
    Tuition Fee
    Based on the tuition of 395 GBP for the full programme during 4 days.
  • National

    395 GBP/full
    Tuition Fee
    Based on the tuition of 395 GBP for the full programme during 4 days.

Funding

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