
Overview
Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs.
The Strategic Innovation - Building and Sustaining Innovative Organizations courses offered by Coursera in partnership with University of Illinois introduces the fundamental strategy concepts and tools that enable firms to manage technological innovations for competitive advantage.
Key facts
- It does so by first considering the sources of technological change and how to leverage technologies to create firm value.
- It then examines the various mechanisms for extracting value from technologies, both legal (e.g., patents, trade secrecy, etc.) and strategic (e.g., lead time, complementary assets, etc.).
- We will explore the fundamentals of technology strategy through readings and case studies in both established and entrepreneurial firms across a range of technology-based industries.
Skills you'll gain
- Business Analysis
- Entrepreneurship
- Innovation
- Leadership and Management
- Marketing
- Strategy
- Strategy and Operations
- Creativity
Get more details
Visit programme websiteProgramme Structure
Courses included:
- Innovation Life Cycles
- Disruptive Innovation
- Open Innovation
- Multi-Sided Platforms
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 1 days
Start dates & application deadlines
Language
Delivered
Campus Location
- Mountain View, United States
Disciplines
Innovation Management Strategic Management View 116 other Short Courses in Strategic Management in United StatesExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No previous experience necessary
Make sure you meet all requirements
Visit programme websiteTuition Fee
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 days. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 days.
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Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.