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Featured byCoursera - University of Michigan
Overview
Effective communication is a core skill that nearly every health professional will need and use during their careers. Yet, few health professionals receive even basic training in how to design communications to be clear and successful. As “foundational skills,” the content in this course can be applied to both oral and written communication, within and beyond health.
Learners will develop the skills to: analyze and tailor a communication effort for different audiences, develop clear messages, create logical and compelling stories, understand and apply important considerations with language as well as nonverbal communication.
This Foundational Skills for Communicating About Health course is offered by Coursera in partnership with University of Michigan is valuable and appropriate for both beginning and experienced health professionals who need to communicate effectively with other professionals, patients, policymakers, or the broader public.. Content is relevant to public health professionals, clinicians of all types (medical, nursing, dentists, social work, etc.), health advocates, and scientists and researchers in any health domain.
What you'll learn
- Define and collect important information about a target audience in order to make appropriate decisions about the communication effort
- Select an audience-appropriate communications goal
- Craft a clear, concise core message for a communication effort
- Deploy at least two different types of narrative structures to support communications about health topics
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Week 1: consider how knowing your audience and your specific goals are the critical first steps to designing effective communications.
- Week 2: focus on developing clear takeaway messages so that communications can achieve their objectives.
- Week 3: focus on using plain language to avoid jargon, and continue to practice finding a clear central message.
- Week 4: learn how to use narrative forms to tell the story of science and how to think about the larger macro-structures of messages, especially when your message is designed to advocate for your central point.
- Week 5: learn oral presentation skills, create a final written assignment summarizing a scientific article for a different audience, and (optionally) create a short video presentation for a public audience.
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 2 months
- 2 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Campus Location
- Mountain View, United States
Disciplines
Communication Studies Public Health View 94 other Short Courses in Public Health in United StatesExplore more key information
Visit programme websiteWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No prior experience required
Make sure you meet all requirements
Visit programme websiteTuition Fee
To always see correct tuition fees
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 2 months. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 2 months.
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Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You’ll be prompted to complete an application and will be notified if you are approved.
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