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Overview
For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses.
The Corporate Entrepreneurship - Innovating within Corporations Specialization offered by Coursera in partnership with University of Maryland is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting.
Key facts
- Learners will develop knowledge on how to navigate the barriers to creating, developing, and sustaining innovative new businesses or initiatives within existing companies. These new activities rarely fit neatly within well-established systems, processes, and cultures.
- Learners will develop the skills, and learn the tools and best practices, for identifying and developing the entrepreneurial opportunities, building business models, creating strategies for leading innovation, and financing innovation.
- These four topics comprise the four courses of the Corporate Entrepreneurship Specialization, along with a final project.
Skills you'll gain
- Entrepreneurial Finance
- Value Propositions
- Market Opportunities
- Entrepreneurship
- Financial Statements
- Customer Analysis
- Proposal Development
- Overcoming Objections
- Business Modeling
- Corporate Strategy
- Corporate Finance
- Business Valuation
Programme Structure
Courses included:
- Developing the Opportunity for Corporate Entrepreneurs
- Building the Business Model for Corporate Entrepreneurs
- Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs
- Financing and Profiting from Innovation for Corporate Entrepreneurs
- Master Class for Corporate Entrepreneurs
Key information
Duration
- Part-time
- 2 months
- 10 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Campus Location
- Mountain View, United States
Disciplines
Entrepreneurship Corporate Communication Innovation Management View 46 other Short Courses in Innovation Management in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Beginner Level
- No prior experience required.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
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Domestic
Applies to youIn-StateFree
Additional Details
- This short course is included with Coursera Plus subscription
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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