Business Strategy and Decision Making Skills FutureLearn

Overview

On the Business Strategy and Decision Making Skills at  FutureLearn you have the opportunity to explore the nature and complexity of the business environment and analyse internal resources and strategic capability. You’ll then address the key theoretical aspects of strategy and apply them to practical activities.

Business strategy basics:

• This ExpertTrack offers wide-ranging insights into improving how business works. How can an effective value chain deliver more value for less cost? And how can macro analysis and macroeconomic models be used to understand the past, present and potential future of a business?

• You’ll tackle all areas of strategic management using tools such as the BCG Matrix, from business-level strategy and international strategy to corporate strategy, including diversification.

Key skills you will learn

• Competitor analysis

• Strategic capabilities

• Tangible and intangible organisational skills

• PESTLE framework

• Macroeconomic and macroenvironmental analysis

• Decision making

• Corporate strategy

• SWOT analysis

• Business strategy

• Strategy

• Business development