5 months
Tuition fee
Apply date
Start date


Our Certificate in Marketing at University of the People teaches students strategic marketing practices, including planning and management, as well as the fundamentals of e-commerce. 

Visit the official programme website for more information


University of the People is tuition-free and has removed most of the cost toattend university. Minimal application and assessment fees support the university's mission of making quality education affordable for all.

As a tuition-free university, UoPeople offers a cost-effective alternative to traditional American universities, cutting your cost 95%. University of the People is tuition-free and has removed most of the cost to attend university. Minimal application and assessment fees support the university’s mission of making quality education affordable for all.

A Certificate in Marketing from University of the People is relevant to those in marketing or advertising roles, or any student planning to launch their own business.

Program Goals

A professional certificate program should be completed with the following goals to enhance expertise, significantly increase earning power, reputation, and the ability to deliver high-quality work.  

Students are provided with the opportunity to sharpen their skills and knowledge in the field of Business Administration. Courses for the Marketing Certificate will focus on the following:  

  • Consumer needs, segmentation, target marketing, positioning, distribution, and promotion of goods and services.  
  • Integrate marketing principles into decision-making processes.
  • Recognize opportunities and overcoming challenges of e-commerce businesses.
  • Apply theoretical and practical knowledge of marketing to real world scenarios.


  • UoPeople is recognized by the DEAC as an accredited online University, and adheres to all DEAC Standards and Code of Ethics.
  • The Distance Education Accrediting Commission (DEAC) is listed by the U.S. Department of Education as a recognized accrediting agency.
  • The Distance Education Accrediting Commission is recognized by the Council for Higher Education Accreditation (CHEA).
  • In addition, UoPeople has been recognized as a Candidate for Accreditation by WASC Senior College and University Commission (WSCUC)

Programme Structure

A Certificate in Marketing provides students with the fundamental knowledge of marketing practices, planning, and e-commerce. Certificate programs are non-degree and achieved after completing classes and training in a specific area or skill. Certificates are generally completed in approximately 5 months or two terms. 

Courses include:

  • Principles of Marketing
  • E-Commerce
  • Marketing Management

Key information


  • Part-time
    • 5 months

Start dates & application deadlines


TOEFL admission requirements TOEFL® IBT





Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

  • Additional medical costs (i.e. dental)
  • Repatriation, if something happens to you or your family
  • Liability
  • Home contents and baggage
  • Accidents
  • Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Start from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of the People and/or in United States, please visit Student Insurance Portal.

Other requirements

General requirements

  • Be 16 years old or older
  • Have English proficiency

Tuition Fee

  • At UoPeople there is no cost for instruction, books, or traditional campus costs. Our mission is to make higher education affordable and accessible. Through our unique tuition-free higher education model, we have removed most of the costs for students to attend university.
  • However, to keep our mission alive we do ask for a one-time application fee and minimal assessment fees per course to help fund general university operations and provide excellent services to our students.
Visit official programme website


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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