Social Media Strategy for Fashion, Short Course | Part time online | University of the Arts London (UAL) | United Kingdom
Studyportals
Short Online

Social Media Strategy for Fashion

4 days
Duration
540 GBP/full
540 GBP/full
Unknown
Tuition fee
Unknown
Unknown
Unknown
Anytime
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Apply date
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Start date

About

This Social Media Strategy for Fashion course at the University of the Arts London (UAL) will teach you the basics of social media marketing in a fashion context, using current brand and magazine case studies to enable you to master Facebook Live, Instagram Stories, and everything in between, with the expertise of a social media editor.

Overview

Whether you're starting a brand, entering the world of fashion PR and marketing, or simply need to boost your online presence, social media is an indispensable tool in the world of fashion.

The Social Media Strategy for Fashion course at the University of the Arts London (UAL) features a series of exercises aimed to broaden your perspective on how social media channels can help you in creating and building a brand.

Outcomes

By the end of the course you will be able to:

  • Use a range of social media marketing skills
  • Build your personal or business brand online
  • Make your CV stand out in the crowded fashion marketplace
  • Execute winning social media campaigns
  • Boost your own online prescence
  • Optimise your social channels for SEO
  • Work with influencers and network online
  • Analyse social media data

Programme Structure

Topics covered:
  • Social media strategy for personal / brand use
  • Digital engagement
  • Social media storytelling
  • Content creation, viral videos
  • Online presence and brand-building
  • Digital marketing and networking
  • Working with social media influencers
  • Online campaigns and measuring their success using analytics
  • SEO (Search Engine Optimisation)

Key information

Duration

  • Part-time
    • 4 days

Start dates & application deadlines

Language

English

Delivered

Online

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

In order to fully participate in the practical exercises please have the following materials/equipment for the first class:

  • Notepad and pen
  • A recent computer with a recent operating system
  • An up-to-date web browser. (It would be advisable to ensure you
  • have access to two separate web browsers eg Safari and Mozilla
  • Firefox or Google Chrome and Internet Explorer)
  • Microphone (a headset with microphone/headphones is recommended)
  • Headphones
  • Webcam
Finally, a good broadband connection is also recommended. (Mobile data 3G/4G or a mobile dongle might not provide sufficient bandwidth).

Tuition Fee

To always see correct tuition fees
  • International

    540 GBP/full
    Tuition Fee
    Based on the tuition of 540 GBP for the full programme during 4 days.
  • National

    540 GBP/full
    Tuition Fee
    Based on the tuition of 540 GBP for the full programme during 4 days.

Funding

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Our partners

Social Media Strategy for Fashion
University of the Arts London (UAL)
Social Media Strategy for Fashion
-
University of the Arts London (UAL)

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