Service Design, Short Course | Part time online | University of the Arts London (UAL) | United Kingdom
1 months
Duration
580 GBP/full
580 GBP/full
Unknown
Tuition fee
Anytime
Anytime
Unknown
Apply date
Unknown
Start date

About

This Service Design online short course at the University of the Arts London (UAL) will develop your understanding of service design. You will learn the tools and methods for creating better services, applicable to a business or project in any industry.

Overview

This Service Design online course at the University of the Arts London (UAL) is a practical introduction to the field of service design and will provide tools and methods for designing services.

Service design is a people-centred design process that is used by organisations to create better services. It adds value for users by understanding and improving their experiences across the various stages of a service and for service providers by optimising their back-end operations.

During this course, you will be taught the theory and basic methods of service design while applying them to a specific challenge. This will give you both an overview of what service design is and how it can be applied in a real context.

Outcomes

By the end of this course you will have a better understanding of;

  • Service design theory and essential methods such as customer journey mapping
  • Design research and how to conduct it
  • How ideation and prototyping can be applied to the design of services
  • How service design can be implemented through tools such as service blueprints

Programme Structure

Topics covered:
  • Service Design 101 - service design and design thinking methodologies
  • Deep-dive on design research and how to conduct it
  • Using customer journey maps, personas and clustering to define a problem.
  • How to create and visualize great service concepts
  • Prototyping and testing for service design
  • Implementing service design through blueprinting and business model design
  • Delivering service design through business model design and measuring service design

Key information

Duration

  • Part-time
    • 1 months

Start dates & application deadlines

Language

English

Delivered

Online

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • The course will suit non-designers working in service industries as well as creative professionals looking to move into this emerging discipline.
  • In fact, anyone interested in creative problem-solving approaches and applied design thinking would benefit.

Tuition Fee

To always see correct tuition fees
  • International

    580 GBP/full
    Tuition Fee
    Based on the tuition of 580 GBP for the full programme during 1 months.
  • National

    580 GBP/full
    Tuition Fee
    Based on the tuition of 580 GBP for the full programme during 1 months.

Funding

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Service Design
University of the Arts London (UAL)
Service Design
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University of the Arts London (UAL)

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