Overview
About the course
Audiences in today’s digital world expect media to be first and foremost social. They also expect it to be customised for any digital device they’re using, and there should be an aspect of participation involved. So should brands modify content for each social media platform? This Graduate Certificate in Media Communication and Strategy is offered at Singapore Management University.
Programme Structure
Modules include:
- Media Writing Across Platforms - Video, Podcasts, Online
- Social Media Content Creation and Writing
- Promotional Copywriting
- Fake News in the Age of AI
- Media Relations in Crisis Communication
- Data – The New Communication Currency
Key information
Duration
- Full-time
- 12 days
Start dates & application deadlines
- each module has its own intakes
Language
Delivered
Disciplines
Media Management Digital Marketing View 27 other Short Courses in Digital Marketing in SingaporeAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Singapore Management University and/or in Singapore, please visit Student Insurance Portal.
Other requirements
General requirements
Who should attend:
- Working professionals from Communications and PR and Media and Marketing
- Those interested in creating and managing social media content
- Individuals who intend to change industry and work in media the platforms
Prerequisites:
- Participant should have at least a Bachelor's Degree or Diploma with at least 3 years of working experience
- Participants must have a good grasp of English
Tuition Fee
-
International
13080 SGD/fullTuition FeeBased on the tuition of 13080 SGD for the full programme during 12 days. -
National
3924 SGD/fullTuition FeeBased on the tuition of 3924 SGD for the full programme during 12 days.
- Singapore Citizen ≥ 40 years old: $1,524
Living costs for Singapore
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.