Bundle - Graphic Design and Content Marketing

Overview

Throughout the Bundle - Graphic Design and Content Marketing from the RMIT University you'll learn how to create and publish effective content and social media strategies to drive business value.

Bundle outcomes

Digital Graphic Design

Using the skills gained throughout the course, you’ll respond to a design need in your organisation and articulate your approach in a presentation. The project outcomes are:

• Understand, develop and respond to briefs

• Ensure focus on the critical features of designs

• Articulate approach and desired outcomes from project

Content and Social Media Marketing

Upon completion of this course, you’ll be familiar with content marketing tools and have created a content and social media marketing plan for your business. You’ll justify the marketing decisions you’ve made in a presentation. The project outcomes are:

• Identify your audience and gather insights aligned to your business and marketing objectives

• Ensure your content is differentiating to your brand or business

• Articulate your content approach organised by themes and channel.