Scenario Development

Overview

What you will study

Participants of the Scenario Development course offered by North-West University (NWU) will learn more about the scenario design and its historical developments, the comprehensive scenario development process, and how to construct scenarios. Participants will furthermore learn where scenario development is placed within the strategic planning process and what the relationship is between scenarios and strategic management is. Participants will also learn about environmental scanning methods and techniques, as well as how to study trends, trend breaks, issue analysis and what key uncertainties are.

After completion of this course, participants will:

• Detailed knowledge and understanding  of the concept of futures research;

• Understanding the origins of scenarios;

• Understanding the principles change and the management of change;

• Detailed knowledge of paradigms, ideology and perception on thinking about the business environment.

• Understanding the role of scenarios in the strategic management process.

• Demonstrate competence in defining a scenario.

• Identify different types of scenarios and their different uses.

• Demonstrate the ability to engage in environmental scanning in terms of the STEEP or PESTEL model.

• Actively participate in scenario planning and to prioritise trends, identify trend-breaks and prioritise key uncertainties;

• Demonstrate competence in mastering the scenario development process;

• Demonstrate competence in developing a scenario matrix;

• Demonstrate competence in facilitating a scenario workshop;

• Demonstrate competence in developing a scenario narrative and scenario themes; and

• Demonstrate competence in developing and presenting comprehensive scenarios.