Overview
Key facts
Whatever your background, this fun, introductory course will teach you to write or identify copy that achieves business and marketing goals. Improve your work, your knowledge, your company's image, and your chances of getting hired, promoted or applauded!
Using clear explanations, real-life examples, and an animated style, University of Dubai's Business and Marketing Writing course solidifies the relationship between business, marketing principles, and written communications. You will learn how business and marketing objectives affect writing choices. You'll get practical writing instruction in grammar, clarity, structure and more. You'll understand issues unique to this discipline, such as buzzwords, working with a team, and marketing ethics. This course will help you understand the power of writing and use it to present a solid, cohesive message to your target audience.Programme Structure
Courses include:
- The Ins and Outs of Image
- Writing Approaches and Strategies
- Media
- Putting It All Together: Writing Project
- Complete and Incomplete Sentences
- Word Choices
- Internal Communication
- Banishing the Bureaucracy
Key information
Duration
- Part-time
- 3 months
Start dates & application deadlines
Language
Delivered
Disciplines
Business Administration MarketingAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
There are no prerequisites to take this course.
Tuition Fee
-
International
135 USD/fullTuition FeeBased on the tuition of 135 USD for the full programme during 3 months. -
National
135 USD/fullTuition FeeBased on the tuition of 135 USD for the full programme during 3 months.