Overview
What you will study
Effectively managing a product team, leveraging design thinking, and understanding a product lifecycle is good business. Centering the customer experience and creating a compelling product narrative is great business.
The Product Management Studio course offered by University of California, Berkeley is an immersive online product management training where you will master the skills needed to create product teams and experiences that balance customer empathy and data-based decision making.
Get ready to dive into the elements involved in product management and develop a strong sense of pricing strategies, portfolio planning, the business model canvas, and negotiation tactics.
Programme Structure
The program focuses on:- What value is my organization providing?
- How is my organization creating value?
- How is my organization delivering value?
- How is my organization capturing value?
- Develop Winning Customer Experiences Across Your Entire Product Portfolio
- Apply Innovation Capabilities to Execute New Product Ideas
- Drive Resonance with Your Product Through Storytelling
- Grow into an Effective and Powerful Product Owner
Key information
Duration
- Part-time
- 2 months
Start dates & application deadlines
- StartingApply anytime.
Language
Delivered
Campus Location
- Berkeley, United States
Disciplines
Retail Management View 6 other Short Courses in Retail Management in United StatesWhat students do after studying Business & Management
This information is based on LinkedIn alumni data for graduates from 2018 to 2024 and may not fully represent all career outcomes
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Experienced professionals focused on product design, product development, product launching, marketing, go-to-market strategies, selling, and managing products across all industries.
- Professionals interested in pivoting their career to a product management role
- A group of colleagues or team who would like to advance their skills together. Ideal for cross-functional and cross-regional groups teams from companies.
Tuition Fees
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International Applies to you
Applies to youNon-residents3700 USD / full≈ 3700 USD / full - Out-of-State3700 USD / full≈ 3700 USD / full
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Domestic
Applies to youIn-State3700 USD / full≈ 3700 USD / full