Digital Strategies for Transforming Your Business

Overview

What you will learn

The Digital Strategies for Transforming Your Business course offered by Massachusetts Institute of Technology (MIT) will provide you with the:

• Tools to think about and communicate your digital business strategy internally

• Ability to make decisions about what to focus on next

• Critically consider developing important capabilities

At the end of the three days, you will leave with a better understanding of:

• Where your enterprise is right now and how well (or poorly) you are positioned for digital transformation

• What your business is best at

• What your customers want

• What level of threat you face from digital disruption

• How your business needs to change to mitigate threats and seize opportunities

• How to begin to create a compelling vision for your enterprise’s success

This course will also equip you with an understanding of:

• Four proven business models and three key sources of advantage for the digital era

• The difference between “industries” and “ecosystems” and the importance of the latter

• What business capabilities your organization needs to strengthen

• The role of management and the board in business strategy transformation—and what guardrails leadership requires to keep this transformation on track

• The importance of partnerships in creating integrated solutions that solve customer problems (and make your business a destination)

• How to measure the success of your business model