Digital Marketing, Certificate | Part time online | York University | Canada
Studyportals
Certificate Online

Digital Marketing

8 months
Duration
2307 CAD/full
2307 CAD/full
Unknown
Tuition fee
Anytime
Anytime
Unknown
Apply date
Unknown
Start date

About

The Digital Marketing course offered by York University will help you reach the right audience with your message and deliver impressive results with the cutting-edge digital marketing tools and tactics covered in this career-building certificate program.

Overview

What you will study

In the Digital Marketing course offered by York University , you will learn how to leverage tools across digital marketing channels to target your organization’s audience for impact and growth. 

This program will help you:

  • Gain skills in market data and segmentation, campaign planning, web analytics, email marketing and marketing automation
  • Learn to utilize SEO (Search Engine Optimization), SEM (Search Engine Marketing), CRM (Customer Relationship Management) communications and PPC (Pay per click) advertising
  • Map out the customer journey to optimize a digital marketing strategy
  • Make data-driven decisions across all digital platforms using performance reporting and measurement

Programme Structure

The program focuses on:

  • Customers and Digital Content
  • Digital Channels
  • Digital Automation and Analytics

Key information

Duration

  • Part-time
    • 8 months

Start dates & application deadlines

More details
  • No application process is required; simply enrol in the session of your choice to get started.

Language

English

Delivered

Online

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • Professionals working in marketing or a related role
  • Professionals with experience or educational background in marketing, business, web or graphic design, communications, journalism and other related fields

Tuition Fee

To always see correct tuition fees
  • International

    2307 CAD/full
    Tuition Fee
    Based on the tuition of 2307 CAD for the full programme during 8 months.
  • National

    2307 CAD/full
    Tuition Fee
    Based on the tuition of 2307 CAD for the full programme during 8 months.

Funding

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