Overview
Key facts
London School of Planning and Management's Business Management and Marketing course focuses on providing in-depth understanding and practical expertise in key areas of business strategy, marketing principles, market research, brand management, digital marketing, and more.
Students will develop strategic thinking abilities, analytical skills, and effective marketing techniques necessary to succeed in today's dynamic business environment. Through a combination of theoretical learning and practical applications, students will gain the necessary tools to develop marketing strategies, manage marketing campaigns, analyze consumer behavior, and effectively lead marketing teams. This program is ideal for individuals looking to enhance their career prospects in marketing management, brand management, market research, digital marketing, advertising, or entrepreneurship.Programme Structure
Courses include:
- Marketing Management: This unit covers the fundamental principles of marketing, including market research, consumer behavior, marketing strategies, branding, and promotional techniques.
- Strategic Management: This unit focuses on the development and implementation of business strategies. Topics include strategic planning, competitive analysis, strategic decision-making, and the evaluation of business performance.
- Digital Marketing: This unit explores the use of digital channels and platforms for marketing purposes. Students learn about online advertising, social media marketing, search engine optimization (SEO), content marketing, and data analytics.
- International Marketing: This unit examines the complexities of marketing in a global context. Topics covered include market entry strategies, international market research, global branding, and cultural considerations in marketing.
- Market Research and Analysis
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
Language
Delivered
Disciplines
Marketing Management Studies View 194 other Short Courses in Management Studies in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Whether you are a recent high school graduate, a seasoned professional, or someone looking to explore new horizons, our courses are accessible to everyone.
- We believe that passion, curiosity, and determination are the true drivers of success. We encourage individuals from diverse walks of life to join us in this transformative journey of skill development and personal growth.
- No matter your age, educational background, or prior experience, you are warmly welcomed to enrol in our skill-based courses.
Tuition Fee
-
International
99 GBP/fullTuition FeeBased on the tuition of 99 GBP for the full programme during 1 months. -
National
99 GBP/fullTuition FeeBased on the tuition of 99 GBP for the full programme during 1 months.
- 1 month - £149
- 2 months - £99