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Overview
What you will learn
The Integrated Marketing Communications course offered by Western University - Canada will explore communication elements such as advertising, sales, public relations and media. Learn how to utilize numerous tools and strategies in order to develop an integrated communication program that will maximize the impact of your market reach while enhancing customer and media relations.
Programme Structure
The program focuses on:
- The foundation of integrated marketing communications
- The principles of branding and brand management
- IMC advertising, media, and promotional tools including social media
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
- StartingApply anytime.
Language
English
Delivered
Online
Disciplines
Communication Studies Marketing View 30 other Short Courses in Communication Studies in CanadaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Come prepared to share your experiences, opinions and perspectives with the class.
- We recommend you take MRKT6201 Marketing Foundations or have previous experience in marketing prior to taking this course.
Tuition Fee
To always see correct tuition fees
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International
495 CAD/fullTuition FeeBased on the tuition of 495 CAD for the full programme during 1 months. -
National
495 CAD/fullTuition FeeBased on the tuition of 495 CAD for the full programme during 1 months.
Funding
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