Overview
his interactive workshop-style course will equip you with a range of marketing tools and templates to help you think like a marketer, and demonstrate how clearly defined objectives and effective communication can really influence your organisation’s bottom line.
What you will learn
By the end of this Marketing Course - Level 1 course offered by University of Sydney, you should be able to:
- discuss the theory behind marketing and the latest buzzwords
- identify how marketing activities fit within businesses and organisations of all sizes and sectors
- identify clear marketing objectives and their importance for your brand, business or organisation
- recognise the key components of the marketing mix and how these can be utilised to meet marketing or organisational goals
- feel confident applying a range of marketing tools and templates in your day-to-day work
Programme Structure
Content includes:
- What is marketing
- Marketing in different sectors
- Brands and branding
- What drives our buying decisions
- Understanding your consumer better
- Buzzwords, industry terminology and jargon
Key information
Duration
- Full-time
- 1 days
Start dates & application deadlines
- StartingApplication deadline not specified.
- StartingApplication deadline not specified.
Language
Delivered
Campus Location
- Newtown, Australia
Disciplines
Marketing View 13 other Short Courses in Marketing in AustraliaWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- CRICOS Number: 00026A
- Audience:
- Anyone wanting a broad understanding of the key aspects of product and service marketing.
- Junior marketers within organisations from SMEs to corporations, small business, not-for-profit and government.
- Anyone with a non-marketing background who is working in marketing, and/or those with new marketing responsibilities.
- External stakeholders who work with marketers and seek an overall understanding of the discipline.
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at The University of Sydney and/or in Australia, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents550 AUD / full≈ 550 AUD / full -
Domestic Applies to you
Applies to youCitizens or residents550 AUD / full≈ 550 AUD / full
Additional Details
A$550.00 - A$560.00