Overview
Key facts
Throughout this course, students will learn the basics of marketing beginning with an examination of what constitutes marketing and how new marketing opportunities are identified. Students investigate key concepts related to supply chain management including the importance of the cross-functional relationship between marketing and supply chain to meet customer needs.
Students learn how to segment markets, develop positioning strategies, and prepare basic marketing plans involving product or service issues, pricing, distribution and communications strategies. Environmental analysis is stressed throughout the course, as is the role of technology and strategic planning as they relate to supply chain management.
Canadore College's Marketing for Supply Chain Management programme will teach you more about this topic.
Programme Structure
Courses include:
- Use risk mitigation tools and strategies to inform supply chain management decisions.
- Contribute to the acquisition and sale of goods, services and materials in accordance with best practices and public and private sector stakeholder expectations across a variety of industries.
- Contribute to the strategic planning and scheduling of material requirements, resource allocation and inventory for efficient production and fulfillment of customer orders and returns.
- Coordinate the efficient handling and movement of goods, services, materials and related information within and between supply chains.
- Contribute to the identification and management of continuous improvements to functions and processes within and between supply chains.
- Use available technologies to enhance work performance and support supply chain functions, processes, transactions and communications.
Key information
Duration
- Part-time
- 4 months
Start dates & application deadlines
- StartingApply anytime.
Language
English
Delivered
Online
Disciplines
Marketing Supply Chain Management & Logistics View 24 other Short Courses in Marketing in CanadaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- You may enroll in a Continuing Education course at Canadore College if you are 19 years of age or older or if you have earned an Ontario Secondary School Diploma/Ontario Secondary School Graduation Diploma or equivalent.
Tuition Fee
Funding
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