Overview
Key facts
Marketing 2 is the second course of a two course Introduction to Marketing designed to provide students with a sound grounding in the field of marketing. Emphasis is placed on the formulation of integrated marketing strategies that play a role in achieving organizational objectives. The course is divided into four segments: price strategy and management; distribution management; marketing communications; and emerging directions in marketing. The first three segments of Marketing 2 provides coverage of the remaining components of the marketing mix that was introduced in Marketing 1.
Canadore College's Marketing II programme will teach you more about this topic.
Programme Structure
- Courses include:
- Contribute to the strategic planning and scheduling of material requirements, resource allocation and inventory for efficient production and fulfillment of customer orders and returns.
- Coordinate the efficient handling and movement of goods, services, materials and related information within and between supply chains.
- Contribute to the identification and management of continuous improvements to functions and processes within and between supply chains.
- Use available technologies to enhance work performance and support supply chain functions, processes, transactions and communications.
- Use leadership and communication skills to establish and manage strategic relationships with a diversity of stakeholders and support the achievement of business goals.
- Develop and apply ongoing strategies for personal, career and professional development
Key information
Duration
- Part-time
- 4 months
Start dates & application deadlines
- StartingApply anytime.
Language
English
Delivered
Online
Disciplines
Marketing View 24 other Short Courses in Marketing in CanadaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- You may enroll in a Continuing Education course at Canadore College if you are 19 years of age or older or if you have earned an Ontario Secondary School Diploma/Ontario Secondary School Graduation Diploma or equivalent.
Tuition Fee
Funding
Improve page content