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Overview
Designed for undergraduate and early master’s students with basic knowledge of economics, statistics, or mathematics, it provides hands-on strategies to develop and scale brands in both local and global markets.
Students will explore key concepts such as digital brand positioning, content strategy, social media marketing (SMM), SEO/SEM, analytics, and international media governance. Emphasis is placed on creating dynamic, data-driven marketing strategies that align with clearly defined business goals.
Key facts
Through real-world applications and workshops, students will develop the ability to curate brand voices for global audiences, build KPI frameworks, and activate online communities. Whether launching a start-up or enhancing an existing brand, students will gain practical tools to drive international growth. No advanced prerequisites required. This International Marketing and Digital Trends course at TBS Education is ideal for those aiming to thrive in global business, digital marketing, or intercultural environments.
Programme Structure
- To obtain additional information about the programme, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Key information
Duration
- Full-time
- 10 days
Start dates & application deadlines
- Starting
- Apply before
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Language
English
Credits
6 ECTS
Delivered
On Campus
Campus Location
- Paris, France
Disciplines
Marketing View 11 other Short Courses in Marketing in FranceWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- To apply, you will need to submit a cover letter, a CV or resume, proof of English proficiency, your most recent transcripts, and a copy of your passport.
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at TBS Education and/or in France, please visit Student Insurance Portal.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
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International Applies to you
Applies to youNon-residents2350 EUR / full≈ 2350 EUR / full -
EU/EEA Applies to you
Applies to youEU/EEA Nationals2350 EUR / full≈ 2350 EUR / full
Living costs
Paris
France
1195 - 1778 EUR / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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