Overview
Key facts
Our course leaders have 40 years’ of experience between them within independent and large hotel groups. They understand and can articulate the challenges around seasonality, yield management and the pressure of adapting pricing to suit demand. The well-respected course includes competitive simulations and practical advice, which can be immediately transferred back to the organisation. We can deliver our teaching in your business, or individuals can join the open course. We offer this two-day course aimed at helping businesses take a more dynamic approach to their revenue strategy.
University of Surrey's Revenue Management programme will teach you more about this topic.
Programme Structure
Courses include:
- Distribution and transaction costs
- Market segmentation
- Pricing and its relationship to value
- Revenue management: its evolution and future
- The customer, who they are, how they book and how to reach them
- The importance of online reputation and reviews
- Trends around the management of big data
Key information
Start dates & application deadlines
Dates to be confirmed.
Language
Delivered
Disciplines
Economics View 138 other Short Courses in Economics in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Surrey and/or in United Kingdom, please visit Student Insurance Portal.
Other requirements
General requirements
There are no formal entry requirements for this course.
Tuition Fee
Living costs for Guildford
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.