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Overview
The Marketing Fundamentals program is offered by Udacity.
The Udacity Difference
- Combine technology training for employees with industry experts, mentors, and projects, for critical thinking that pushes innovation. Our proven upskilling system goes after success—relentlessly.
What you will do during this course:
- Learn how to articulate a business model in a concise targeted way.
- Get to know this customer through empathy maps and hone in on your target by developing a user persona. Learn the different stages of the customer journey.
- There are many different ways to reach your customer at different stages in their journey, with an increasing number of marketing channels from which to choose.
- Setting marketing objectives and measuring your progress toward them with Key Performance Indicators is a crucial step of the planning process.
- A marketer has a message and that message has to be communicated through great content. You learn how to plan and organize your content.
Programme Structure
Courses include:
- Your Business Value
- Your Customer
- Marketing Channels
- Marketing Objectives and Performance
- Digital Marketing Framework
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Campus Location
- Mountain View, United States
Disciplines
Marketing View 93 other Short Courses in Marketing in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- No prior technical experience required.
- You will need to be able to communicate fluently and professionally in written and spoken English.
Tuition Fees
Additional Details
- This program can be paid for with the Udacity subscription.
Funding
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