Overview
The Business English - Marketing and Sales course is offered by Coursera in partnership with Arizona State University.
Build your subject-matter expertise
- This course is part of the Business English Specialization
- When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
After taking this course, you will be able to:
- Express your ideas through efficient emails, reports and persuasive presentations
- Learn words and phrases related to market research, branding, direct marketing, advertising costs, etc.
- Get instant feedback about the efficiency of your business communication skills in English from sales and marketing professionals from around the world
- Become part of a global community of business professionals who are developing their English communication skills
Programme Structure
Courses included:
- Product
- Product Perception
- Promotion
- Persuasive Techniques
- Pitch
- Review
Key information
Duration
- Part-time
- 21 days
- 10 hrs/week
Start dates & application deadlines
Language
Delivered
Campus Location
- Mountain View, United States
Disciplines
Language Studies Marketing View 91 other Short Courses in Marketing in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Intermediate level
- Some related experience required
Tuition Fees
Additional Details
Course is free for the first 7 days. After 7 days, the course can be accessed with the Coursera Plus Subscription
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.