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Coursera 4.3 (9)
Overview
The Pricing Strategy Optimization course is offered by Coursera in partnership with Boston Consulting Group (BCG).
What you'll learn
- How to utilize the strategic power of pricing to set profit maximizing prices
- Cost and economics in pricing strategy
- How to leverage knowledge of customer value to develop a pricing strategy
- Market and competitor pricing models that inform pricing decisions
Skills you'll gain
- Strategic Management
- Market-Based Pricing
- Customer Value-based Pricing
- Pricing Strategies
- Cost-Based Pricing
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from University of Virginia
You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.
Get more details
Visit programme websiteProgramme Structure
Courses included:
- Cost and Economics in Pricing Strategy
- Customer Value in Pricing Strategy
- Market and Competition in Pricing Strategy
- Pricing Strategy in Practice
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 1 months
- 10 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Disciplines
Marketing Marketing Management View 22 other Short Courses in Marketing Management in United StatesExplore more key information
Visit programme websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- Recommended experience
Make sure you meet all requirements
Visit programme websiteTuition Fee
To always see correct tuition fees
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 months. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 months.
You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus and have unlimited access
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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