Overview
Gain key skills in luxury brand management through expert-led lessons and real-world projects. You’ll develop competencies in brand creation, marketing strategies, customer relationships, and digital transformation in the luxury sector.
Collaborate with peers globally, get hands-on experience through industry insights, and engage with professionals from the luxury brand sector. Enhance your expertise and create strategies that position you for success in the evolving luxury market with this Luxury Brand Management course offered by Bayswater.
Key Facts
- Company visit and industry guest speaker
- Vlog, group work and final presentation
- Comprised of lectures, a group project and expert-led sessions
Programme Structure
Topics include:
- Luxury Brand Management
- History and Evolution of Luxury Fashion Brands
- Understanding Luxury Personas and Target Audiences
- Creating and Developing New Luxury Brands
- Marketing Strategy for Luxury Brands
- Customer Psychology and Brand Symbolism
- Building Customer Relationships and Brand Experience
- Sustainable Luxury and Corporate Social Responsibility
- Digital Transformation in the Luxury Sector
- Maintaining and Establishing Brand Equity
- Rebranding (Group project)
Key information
Duration
- Full-time
- 1 months
Start dates & application deadlines
You can apply for and start this programme anytime.
More details
- Frequent Start Dates Throughout the Year
Language
English
Delivered
On Campus
Campus Location
- London, United Kingdom
Disciplines
Marketing Fashion, Textiles and Luxury Goods View 94 other Short Courses in Fashion, Textiles and Luxury Goods in United KingdomWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- B1+ English Level Required
- 18+ Age Limit
Who is it for?
- Future professionals aiming for a career in luxury brand management
- Recent graduates exploring the luxury brand, fashion, or marketing sectors
- Career changers interested in entering the luxury brand industry
- Gap year students eager to gain insights into luxury brands
- Individuals with a curiosity about luxury brand management
Tuition Fees
Living costs
London
United Kingdom
1137 - 2157 GBP / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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