Overview
One of the most useful tools for analysing human behaviour is game theory. Throughout the course, you’ll learn how game theory can be used to predict, analyse, and influence consumer and organisational behaviour. You’ll also develop your understanding of wider economic theories, methods, and analytical concepts.
The application of behavioural economics to influence use behaviour raises important ethical questions. You’ll discuss and debate the implications of applying behavioural insights in different contexts, from business and marketing to politics, advocacy, and beyond.
With the insights you gain over the three weeks of the Behavioural Economics course, you’ll be equipped to design game-changing policies, campaigns, and business solutions.
Outcomes
By the end of the course, you'll have a solid understanding of key microeconomic theories relevant to business and managerial decision-making. You'll be able to critically assess the development of economic theory and various schools of thought.
Additionally, you'll apply economic concepts, theories, and techniques to analyse consumer and organizational behaviour, offering a critical perspective on decision-making.
Programme Structure
Topics include:
- Polarisation and Discrimination - In and Outgroup Stereotypical Thinking
- Experiments in Behavioural Economics
- The Concept of Trust
- The Concept of Fairness
- The Concept of Cooperation
- Reciprocity and Beliefs
- Personality Traits and Social Norms
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
Language
Delivered
Campus Location
- Nottingham, United Kingdom
Disciplines
Economics View 46 other Short Courses in Economics in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- This course is designed for anyone interested in learning more about human behaviour, behavioural biases, and behavioural economics.
- It is particularly aimed at professionals working in the fields of public policy, marketing, finance, healthcare, and social work.