Overview
Explore how social platforms support brand communication and customer relationships. This tuition-free course examines content strategies, audience interaction, community development and performance analytics to help you understand how organisations strengthen their online presence and achieve marketing goals.Programme Structure
- Foundations of Social Media Marketing
- Social Media Platforms, Audiences, and Behaviour
- Content Strategy and Creative Development
- Paid Social Media Advertising and Campaign Management
- Social Media Analytics and Performance Optimisation
- Community Management and Digital Customer Engagement
- Ethics, Regulation, and Responsible Social Media Practice
- Global Trends and the Future of Social Media Marketing
Key information
Duration
- Part-time
- 2 months
- Flexible
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
- Self-paced
Campus Location
- Melbourne, Australia
Disciplines
Marketing View 16 other Short Courses in Marketing in AustraliaWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents35 AUD / full≈ 35 AUD / full -
Domestic Applies to you
Applies to youCitizens or residents35 AUD / full≈ 35 AUD / full
Funding
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