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Overview
The Fashion PR and Marketing for 16 to 18 Year Olds course from University of the Arts London (UAL) covers a full range of fashion marketing and PR skills, including how to analyse and research your customer, how to plan marketing and PR campaigns based on brand development, how to master the 2020 digital language, how to identify and satisfy every single customer and create meaningful content, and finally how to create and change a press pack into a media pack for your relationships with journalists, celebrities and influencers.
Features
- Content covered on this course is also covered on our 'Introduction to fashion industry (16-18 year olds)' course and we suggest that you don't participate on both courses.
Programme Structure
Topics covered:
- Analysing and researching the fashion market
- Exploring the expanding digital landscape and media choices
- How to create a brand identity and personality
- How to develop a press pack into a brand ‘media pack’
- How to maximise sales by building a ‘community’
- Understanding consumer desire
- How to build a unique style of communications; becoming authentic and being real with your community
Key information
Duration
- Full-time
- 3 days
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Language
English
IELTS 4.5
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- 98 accuracy using real exam data
- 4.9/5 student rating
Delivered
On Campus
Campus Location
- London, United Kingdom
Disciplines
Marketing Fashion Management View 13 other Short Courses in Fashion Management in United KingdomWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
IELTS 4.5
Prepare for Your English Test
Cathoven AI IELTS Preparation AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
In order to fully participate in the practical exercises please bring the following materials/equipment to the first class:
- Notepad and pen
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents460 GBP / full≈ 460 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents460 GBP / full≈ 460 GBP / full
Living costs
London
United Kingdom
1137 - 2157 GBP / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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