Highlights
Tuition fee
2799 EUR / full
2799 EUR / full
Unknown
Tuition fee
2799 EUR / full
2799 EUR / full
Unknown
Duration
4 days
Duration
4 days
Apply date
Unknown
Apply date
Unknown
Start date
Unknown
Start date
Unknown
Campus location
Maastricht, Netherlands
Campus location
Maastricht, Netherlands
Taught in
English
Taught in
English

About

This programme takes a practical approach to strategic leadership. Participants explore how strategy is developed, tested, and implemented inside real organizations. The programme combines analytical frameworks with real executive experience to demonstrate how strategic thinking becomes embedded in day-to-day leadership decisions.

Visit programme website for more information

Overview

Strategy is often treated as an annual planning exercise that produces a polished slide deck but little real change. In practice, successful organisations approach strategy very differently. Strategy is about making choices and trade-offs and continuously aligning those choices with external opportunities and internal capabilities.Through interactive sessions, real industry examples, and expert guest lectures, participants will learn how strategy moves from analysis to action. By the end of the programme, each participant will develop a personal strategic action plan that can be applied directly within their own organisation.

Accreditation

Maastricht School of Management (MSM) is part of the Maastricht University School of Business and Economics (SBE). SBE has been awarded three prestigious accreditations, AACSB, EQUIS and AMBA, resulting in what is known as the Triple Crown accreditation. Only 1% of business schools worldwide can boast this honour, many of which are SBE partner institutes.

Programme Structure

Courses topics include: 

  • Foundations of Strategy
  • Strategic Analysis Tools
  • Strategy and Leadership
  • Strategy Execution
  • Strategy in Practice
  • Strategic Action Planning

Key information

Duration

  • Full-time
    • 4 days

Start dates & application deadlines

More details

Course dates: 28 September - 01 October 2026

Language

English

Delivered

On Campus

Campus Location

  • Maastricht, Netherlands

What students do after studying

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • Applicants should have the ability to function academically and professionally at Bachelor level.
  • Because it is an interactive programme, candidates should have an adequate level of spoken and written English (C1 of C2 level) to be able to follow the programme and to actively participate. If it turns out and applicant does not have the sufficient level of English, a certificate will not be awarded.
  • Personal résumé / CV demonstrating the minimum requirement of at least 5 - 7  years of relevant working experience, obtained after your bachelor’s degree
  • Copy of your passport or your EU identity card (valid on the start date of your programme)

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
  • International

    Non-residents
    2799 EUR / full
    2799 EUR / full
  • EU/EEA

    EU/EEA Nationals
    2799 EUR / full
    2799 EUR / full

Additional Details

10% Early Bird Discount is applicable if the tuition fee payment is made by;

  • 22 June 2026 for the October 2026 programme

Living costs

Maastricht

Netherlands
700 - 1170 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Corporate Discount:

  • 15% for 2 participants coming from the same organisation within 1 academic year
  • 25% for 3 participants coming from the same organisation within 1 academic year
  • 40% for 4 - 6 participants coming from the same organisation within 1 academic year
  • For > 6 participants we will offer a tailor made programme

Alumni Lifelong Learning:

  • 15% discount for Maastricht School of Management registered Alumni.

Deans Development fund: based on country of residence

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