Overview
Master the key essentials of the retail business and gain insights from real-world retailers on how to successfully navigate the transformation from traditional brick and mortar to omnichannel.
In this Retail and Omnichannel Management Professional Certificate program from edX in collaboration with Dartmouth College - DartmouthX, you will learn the four key components of the retail business:
Forecasting
Inventory Decisions
Assortment Planning
Pricing
You will explore the different challenges that retailers face as they integrate traditional brick and mortar and online and the tools and strategies they are using address these challenges. This program will take a hands-on, problem driven approach that will help you understand and put into practice the concepts you learn.
You will see how the decisions you make impact your business and your customers.
In addition to the online video, the certificate material includes: simulations, screencast showing how to implement the concepts and tools we discuss, interviews with managers, live chats and more.
Job Outlook
- Sales Manager positions are projected to grow by 5%. (Source: Bureau of Labor Statistics Occupational Outlook Handbook)
- Related positions that would benefit from this Professional Certificate are: Purchasing Manager, Planner, Marketing Manager, Buyer and Purchasing Agent.
What You'll Learn:
- How to generate and evaluate sales forecasts
- How to plan and optimize your inventory management
- How to think and decide on product assortment
- How to find the best prices for your products
- How to understand the needs of omnichannel customers
- How to fulfill omnichannel demand
- How leading retailers are navigating their omnichannel journeys
- How to support an omnichannel strategy
Programme Structure
Courses include:
- Retail Fundamentals
- Omnichannel Strategy and Management
Key information
Duration
- Part-time
- 2 months
Start dates & application deadlines
Language
Delivered
- Self-paced
Campus Location
- Portland, United States
Disciplines
Retail Management Marketing Management View 6 other Short Courses in Retail Management in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- This program is targeted to a wide variety of participants, from retail owners and store managers, to undergrad business majors or specialists in retail. By the end of the program, you, will be able to make better decisions at every step of the retail process.
Tuition Fees
-
International Applies to you
Applies to youNon-residents448 USD / full≈ 448 USD / full - Out-of-State448 USD / full≈ 448 USD / full
Additional Details
$448.20 For the full program experience