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Overview
An ambitious vision for the future of your organisation isn’t enough – how do you communicate this vision to get your colleagues on board? The ability to effectively communicate and persuade others is a key leadership skill.
Traditional and common-sense models of communication and persuasion often fail to capture the complex nature of ‘influencing’.
Via structured learning activities (video lectures, quizzes, discussion prompts and written assessments), this Storytelling and influencing - Communicate with impact course offered by Coursera in partnership with Macquarie University will develop your capacity to communicate appropriately in different situational and cultural contexts, making you a highly influential leader.
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Skills you'll gain
- Communication
- Influencing
- Business Communication
- Conflict Management
- Storytelling
Programme Structure
Courses include:
- The necessary art of persuasion: Understanding what matters to your audience
- Telling your story: Developing a dramatic narrative
- Connecting with people: Developing authenticity and building rapport
- Talk the talk: Creating impressions and guiding influential conversations
- Winning over hearts and minds: How to pitch a brilliant idea
Key information
Duration
- Part-time
- 1 months
- 6 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
Marketing Corporate Communication Digital Marketing View 75 other Short Courses in Digital Marketing in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- To obtain additional information about the program, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
Additional Details
- Coursera Plus: Subscribe to build job-ready skills from world-class institutions.
- $59/month, cancel anytime or $399/year with 14-day money-back guarantee
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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