
Overview
An ambitious vision for the future of your organisation isn’t enough – how do you communicate this vision to get your colleagues on board? The ability to effectively communicate and persuade others is a key leadership skill.
Traditional and common-sense models of communication and persuasion often fail to capture the complex nature of ‘influencing’.
Via structured learning activities (video lectures, quizzes, discussion prompts and written assessments), this Storytelling and influencing - Communicate with impact course offered by Coursera in partnership with Macquarie University will develop your capacity to communicate appropriately in different situational and cultural contexts, making you a highly influential leader.
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Skills you'll gain
- Communication
- Influencing
- Business Communication
- Conflict Management
- Storytelling
Get more details
Visit programme websiteProgramme Structure
Courses include:
- The necessary art of persuasion: Understanding what matters to your audience
- Telling your story: Developing a dramatic narrative
- Connecting with people: Developing authenticity and building rapport
- Talk the talk: Creating impressions and guiding influential conversations
- Winning over hearts and minds: How to pitch a brilliant idea
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 1 months
- 6 hrs/week
Start dates & application deadlines
Language
Delivered
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
Marketing Corporate Communication Digital Marketing View 150 other Short Courses in Marketing in United StatesExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- To obtain additional information about the program, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Make sure you meet all requirements
Visit programme websiteTuition Fee
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 months. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 months.
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Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.