Overview
More and more companies devote significant resources to their corporate social responsibility policies. But how do they organize the reporting of their activities and performance? Do they communicate everything to all their stakeholders, both internal and external? Why or why not? How do they develop a credible communication policy that avoids “CSR-washing”? How to decode the communications of the companies around us? Can we trust green advertising?
If these questions interest you, this CSR Reporting and Communication course from Université Catholique de Louvain - LouvainX is for you, whether you are a manager or an employee, or a teacher or a student! The content of this course may also be of interest to all citizens who want to make better-informed consumer choices.
This course is part of Corporate Social Responsibility Professional Certificate Program.
What you'll learn
At the end of this course you will be able to:- adopt a critical view on CSR reporting and communications;
- develop a clear and sound communications plan that balances the interests of multiple stakeholders;
- recognize the risk of CSR washing as well as the opportunities associated with a solid CSR communications strategy.
Programme Structure
Syllabus
How to organize reporting?
- What are the different types of reporting?
- What are the guides and standards?
- How to assess the quality of a CSR report?
- Why insure a report?
Why and how to communicate?
- Why communicate or not communicate?
- How to communicate?
- What recommendations can be made regarding the content of the CSR message?
- What is «CSR-washing »?
- What recommendations can be made for a credible communication on CSR?
What communication tools and channels should be used?
- Product packaging
- Labels and certifications (including B Corp certification)
- Advertising
- Social media
Key information
Duration
- Part-time
- 63 days
- 5 hrs/week
Start dates & application deadlines
Language
Delivered
- Self-paced
Campus Location
- Portland, United States
Disciplines
Corporate Social Responsibility View 11 other Short Courses in Corporate Social Responsibility in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Level: Intermediate
- Prior knowledge of the concept of CSR is useful. For those who have no knowledge of the subject, we recommend to take the course Discovering Corporate Social Responsibility as a preamble.
Tuition Fees
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International Applies to you
Applies to youNon-residents199 USD / full≈ 199 USD / full - Out-of-State199 USD / full≈ 199 USD / full
Additional Details
- Unlimited access to self-paced, in-demand courses and professional certificates
- Starting at $199 per learner/year.